Simon Muff
Application Engineer and Business Development Manager for High Speed Digital and Power Electronics at Keysight Technologies
Simon’s recent activities include the application of electromagnetic, frequency, transient, and channel simulators to solve Signal Integrity (SI) and Power Integrity (PI) challenges. He works as an Application Engineer and Business Development Manager for High Speed Digital and Power Electronics for Keysight Engineering Design Automation tools since 2018.
His past experience includes 7 years in SI,PI and EMC simulation in the EDA business, leading AE and support teams. Before he worked 2 years on SerDes physical layer design. His previous experience includes 15 years on Memory Module Design and electrical & thermomechanical Simulation of PCB applications, where he contributed to JEDEC for DDR2 and 3 standardizations, responsible for a WW team developing DDR based customized DDR solutions. Simon hold several patents in the field of memory system and bus design.